Last month, we launched catalog-triggered relays for key use cases like Back in Stock, Low on Stock, and Price Drop. Now, we’re taking it further with custom catalog-based relays to deliver even more personalized user experiences.
- Leverage user attributes (e.g., pin codes) for hyper-relevant updates like location-based weather alerts.
- Trigger tailored offers based on past purchases to drive engagement and loyalty.
This upgrade lets you map catalog columns to user or event attributes, making your campaigns sharper and more impactful. The year may have ended, but smarter, more effective campaigns are just beginning!
