Harshita Lal
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Product Marketing Manager, WebEngage
Harshita is a product marketer with a knack for storytelling, sharp communication, and positioning products for success. With 4+ years of experience, she excels at bridging the gap between brands and their audiences. Outside work, she’s all about discovering new cafés, travel destinations, and binge-worthy shows.
Articles by Harshita Lal
4 Mins Read
3rd June, 2025
Hey Reader,
Picture this: It’s dinner time. A user opens your app — hungry, on a budget, and craving…
3 Mins Read
25th April, 2025
What happens when your most engaged audiences meet the world’s most addictive platform?
You unlock r…
5 Mins Read
10th March, 2025
Did you know marketers who target leads based on their position in the sales funnel achieve 73% high…
3 Mins Read
19th February, 2025
What if you could anticipate your customer’s next move and engage them at just the right moment? At …
3 Mins Read
14th January, 2025
Did you know that 35% of marketers prioritize conversion rates as a key success metric? Combine that…
7 Mins Read
3rd February, 2025
Every data point tells a story, but sifting through complex analytics shouldn’t hold you back. At We…
